It’s no big secret that Sony isn’t doing quite as well as it should when it comes to money. It’s PlayStation 4 is the current console darling and is riding a huge wave of momentum, but the same can’t be said for the PlayStation Vita, or indeed just about any of Sony’s other business. They’ve sold off their VAIO PC division, TV sales are stagnant and the company is losing a bunch of cash. As is the Japanese tradition, it’s executives – including Kaz Hirai - will now be taking a huge pay cut.
Despite achieving fantastic sales figures for the PS4, Sony has been struggling as a corporation. They've been taking all kinds of drastic steps to save the company, the latest of which is to sell off shares to bring in some extra cash.
It was just before the launch of the console in its native Japan that we told you Sony had sold through over 4 million black boxes. We’ve been waiting to see how much that number would change after the console’s release in its home market. The answer is : lots.
Will the next generation Xbox require a perpetual internet connection, or will it work just fine for those without access? We don’t know – but we do know that Sony’s PlayStation 4 has no such connection requirement. Because Sony said so.
Microsoft kicked off this generation of consoles with the Xbox 360, getting a head-start on the competition by a year. It gave them a pretty significant lead, and helped the Xbox become the number one console in North America. You’d imagine that Sony would do its best to get the jump with next-gen – but you’d be wrong.
Speaking at CES in Las Vegas Kaz Hirai has admitted that the sales of the PS Vita are towards the lower end of their expectations but he doesn’t think that it is anything to worry about. Yet.
Every week, Sony’s sexy new handheld, the PlayStation Vita sells fewer and fewer units. It’s a damned shame, because it really is one of the most beautiful, feature-packed handhelds I’ve ever rubbed all over my naked body had the pleasure of playing on.
In a recent investor call, Sony Overlord (that is his official title, right?) Kaz Hirai revealed that as of the end of March this year, the device had sold under 2 million units globally. While I have no doubt the figure’s now well over 2 million, it has to be said that that’s pretty poor for a device that’s been available in some territories since December last year.
Sony’s announced its latest batch of financials - and things are not looking particularly rosy for the global electronics and media giant.
For the fourth year in a row, the company will be posting a staggering loss - this time to the tune of $2.9 billion.
Rumours have been swirling thick that both Microsoft and Sony would be debuting their next-generation hardware at E3 this year, taking the wind out of Nintendo’s Wii-U powered sails. According to Sony, that’s just not happening.
Both Sony Computer Entertainment and parent Sony Corp. have come out in strong denial of the rumours - so you can rein in your enthusiasm and put off getting that second job. For now.
And you could own one, if you happen to live in Japan or are willing to import one for a boatload of money. Otherwise youâ€™ll have to be patient like the rest of us and wait until its US and Euro release early next year.
Nintendoâ€™s 3DS had a really good showing at E3. It caused stampedes of gamers trying to get in to the long queues to play the device. By all accounts it works â€“ and it works really well.
Despite that, and despite not actually seeing or using the device himself, Sonyâ€™s Kaz Hirai has downplayed the technology, calling it imprecise.
Xbots of the universe rejoice, Sony Computer Entertainment has announced it will be closing down on the 1st of April 2010.
Thatâ€™s it, the war is over we can all go home nowâ€¦
Oh in other news Sony has announced it is creating a new department that will be responsible for entertainment and personal computing entitled SNEPâ€¦ Sony Network Electronics Platform or as we like to call it, the PSN.