Well Gavin, where do I start; for me it feels like you are running a liquidation sale of “stupid” in this piece. After reading it I was left with the option to regard you in one or two ways:

1. You are greatly deprived of oxygen in your youth and suffered catastrophic cerebral damage that greatly diminished your potential intellect later in life.

or

2. You are a shameless link-baiting whore out to make money on other peoples hard work without having to create a compelling, informative and entertaining post.

Now in the hope that one of your parents didn’t play “let’s hide Gavin’s face with the pillow”, I am going with option two.

I get that journalism of any type is extremely difficult, especially in a tiny industry such as ours, but I also get that you need to make money so the temptation to embellish the story because you are scared in terms of your ability to make the rental payment on your double wide.

So I understand what I “get”, so let’s explore what you don’t:

1. Your headline is volatile, incendiary and a gross overstatement of the actual facts, based on the very quotes you posted.

Let me give you an example of a headline:

EG: “America thinks that Gavin is a dolt”

Does that ring true? Probably not. Why? because I do not think that in good conscience I speak for all of North America.

Do you “get” this now?

I am 100% sure that there are guys at Sony that would overwhelm you with the mountain of stuff they do not know. BUT until we actually know or care who those people are, you can’t really write an article like this. Well if you are a proper journo that is.

The assertion that SCE doesn’t care about this IP is so violently stupid it is hard to understand how you can to it.

Here is what I seen at E3:

TM had a prime location on the Sony stand, a ton of marketing assets were being floated around, Jaffe -from what I seen from his tweets- was being pinged around for interviews EXACTLY as a showcase creator would be. So I am at a loss in terms of where you are coming from in terms of this piece.

My advice to publishers and developers is just to give Lazy gamer a miss when releasing a title to ensure that you are not misquoted, taken out of context (you should look that word up Gavin, it is a handy word in your profession) or misrepresented.

Well unless he wants to retract the quotes I fail to see the misquote