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The Xbox One as desirable as Wii U after E3

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Splatoon overdrive

E3 is such a strange experience. At its core, it’s still a trade show designed to show off the goods that publishers will be pushing in the coming months and years. While journalists and distributors seem to think about E3 the most when planning their calendars, it’s also a big deal for consumers, and helps to formulate buying patterns. This year’s E3 shook things up a bit.

In a survey commissioned by IHS with Gamer Network, E3 reportedly gave a huge boost to the number of people interested in buying a Wii U. The survey was conducted before and after the show in LA and revealed that while the poor Wii U started out with the lowest number of people interested in buying it, it gained the most traction during the expo. By the end of E3, 20% of respondents intended to buy a Wii U, equal to those who were looking to get an Xbox one. PS4, the leader going into E3, lost a bit of ground to the other consoles, dipping below 30%.

As for the games, gamers were more excited for titles coming in 2015 than 2014 with most respondents (60%) looking to grab Batman Arkham Knight when it releases next year. When it comes to this year, players are keen to play Destiny, AC: Unity and GTA V on new consoles while COD: Advanced Warfare and Battlefield Hardline are lagging behind. Perhaps it’s a good thing Battlefield has been delayed into next year so that it can build a bit more hype in the interim.

Going into the holiday season, the report indicates that exclusive releases aren’t what ships consoles, except Mario Kart 8 for Wii U.

As a result, the success of console sales this holiday shopping season will depend more heavily on the total value and content proposition including exclusive content offered by multi-platform games rather than a single, very influential system-selling exclusive. This factor will impact the marketing strategies of the platform holders as we move into 2014’s main shopping season.

These results are making me a bit worried about the Xbox One. We already got the sense yesterday that sales aren’t as great as we thought, and now the Wii U is actually giving that console some competition. The PS4 is clearly in the lead, but the Xbox One might not be its biggest competitor long term. I hope Microsoft has a plan to boost sales of their new console – of course it will help that it’s launching here in September, letting South Africa (and a bunch of other countries) finally join the Xbox One community.

Last Updated: July 24, 2014

22 Comments

  1. Umar GAAAAHH!!!

    July 24, 2014 at 09:08

    Wii U has more games right now that I want. Xenoblade Chronicles X, Splatoon, Fatal Frame V, Hyrule Warriors, Zelda U, Smash Bros. X1 has yet to pique my interest….Then again, so does PS4…..But thats just me

    Reply

    • Hammersteyn

      July 24, 2014 at 09:17

      Come bonus time year end (ahahahahahahahahahaha) I might actually pick up a WIIU.

      Reply

      • Umar GAAAAHH!!!

        July 24, 2014 at 09:18

        Lol…BONUS???WHAT MAGIC IS THAT? And yeah awesome! Need some people to play Smash Bros with

        Reply

        • Sir Rants A Lot Llew

          July 24, 2014 at 09:30

          Dude, your avatar is freaking my out

          Reply

          • Umar GAAAAHH!!!

            July 24, 2014 at 09:30

            BOO!

          • Sir Rants A Lot Llew

            July 24, 2014 at 09:31

            FFFFFUUUUUUUUUUUUUUUUUU

          • Hammersteyn

            July 24, 2014 at 10:09

            Hahaha

      • Praise Lord GabeN

        July 24, 2014 at 09:42

        You should have said earlier, I may have sold you mine.

        Reply

      • Guest

        July 24, 2014 at 10:10

        doh

        Reply

  2. Weanerdog

    July 24, 2014 at 09:21

    Saw a graphic saying that in the month that the One doubled its sales it was sitting at 190K consoles sold,while the WiiU was at 140K, Sony was around 240K. Not sure if world wide or just USA. I’ll see if I can find a link.

    Reply

    • Johan du Preez

      July 24, 2014 at 11:13

      Thats interesting because MS didnt release any sales figures for the Xbone yet. You must be a MS exec then from knowing this …

      There was a article yesterday about why MS doesnt release sale figures etc for Xbone.

      Reply

  3. Martin du preez (D4RKL1NGza)

    July 24, 2014 at 09:28

  4. FoxOneZA

    July 24, 2014 at 09:35

    The Wii U is more desirable than the PS4 right now. So that makes the Xbox One more desirable than the PS4 😀

    Reply

  5. FoxOneZA

    July 24, 2014 at 09:41

    Obvious troll is obvious “…. the success of console sales this holiday shopping season
    will depend more heavily on the total value and content proposition
    including exclusive content offered by multi-platform games rather than a
    single, very influential system-selling exclusive.

    Reply

  6. CAE9872

    July 24, 2014 at 09:59

    The problem the Wii U has is the fact that yeah sure more people now desire it! Hell I am one of those BUT how many of those people WILL actually go buy one? At the moment for me, I KNOW I should buy a WiiU for its awesomeness games. But I am unlikely to – price proposition, to me, is still too high, yet I am happy to contemplate the XOne at 50% more…

    Why? Longevity probably? Concerns that Nintendo pull support quicker than usual…

    Reply

  7. Riaan

    July 24, 2014 at 13:42

    The heading is quite misleading as the content of the article relates more to WIiU catching up on monthly sales of the Xbone than the other way around… All in all terrible misleading title.
    aaaaaaaaaaaaanyhoo, I think vague terms like ‘desirability’ is not as good indicator as something like this is:
    “Since the release of “Mario Kart 8,” the Wii U has outsold the Xbox One. ”
    http://www.ibtimes.com/mario-kart-8-release-boosts-nintendos-wii-u-sales-more-titanfall-increased-xbox-one-sales-1617686

    Reply

  8. Charles - The Great and Powerf

    July 24, 2014 at 20:38

    What I don’t understand is noone wrote an article about how the PS4 lost interest after E3 while all other consoles gained substantially in interested buyers

    Reply

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