PS Vita ad is a penis joke 
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Zoe Hawkins
July 22, 2014 at 5:00 pm

Penis vita

Sales of the P(eni)S Vita haven’t been too great, even in the traditionally hand-held market of Japan (there’s a joke there, but I’m not even touching it). What better way to turn things around than to make a new ad for the unit that includes boys engaging in locker room comparison?

Here is the latest ad out of PlayStation Japan:

For the non-video viewers among you, the ad is the same joke reimagined for about a minute. One boy drops his towel, leading to gasps and pointing from another young man. Is he amazing at the sheer size of the strapping youth’s endowment? No! There’s a PS Vita in the kid’s hand that is just oh so incredible.

I love advertising like this – it’s just silly and fun and isn’t taking itself too seriously. Besides, that’s all that handheld toys are, right? It’s all just a competition to see who has the biggest joystick coolest stuff. Why not play on that side of things?

Would an ad like this sway you towards buying a PS Vita? I think they’re cool devices, but I’ve yet to see a compelling reason to get one… other than making people jealous, I guess. I adore my 3DS, but even that device doesn’t get used as much as it should – would the PS Vita end up another forgotten toy, left to gather dust on my nightstand? Also, once we start comparing portable gaming devices to a penis, this entire article takes on far too many double entendres.

Wielding my lasso of truth, I am the combination of nerd passion and grammar nazi. I delve into all things awesome and geek-tastic. I believe people should stop defining themselves and just enjoy playing games, so let's get on with it!

  • CAE9872

    I think it would be a hit with a demographic if it had rumble!

  • Hammersteyn

    Ahahaha it’s funny because he’s big in Japan

    • ToshZA

      Asians. Proof that size doesn’t count.

  • Sir Rants A Lot Llew

    Seriously Japan? What the actual….. WOOOOOAAAAAAHHHHHHH!!!!
    HAI!!!!!!!!

  • Sir Rants A Lot Llew

    Zoe, that google search for your “header” image must have been really interesting

  • Sir Rants A Lot Llew
    • Spaffy

      Please, you should see what my wife can do with her mouth…

  • Pieter Smal

    Lolz!

  • Lastlight

    I have a new wallpaper….

  • nonscpo

    OMFG!