Hey! We’re off on Sunday to Cologne in Germany so that we can revel in the sights and sounds, drink a lot of beer, and cover some games while we’re there. We’ve been “sponsored” once again to do so, and whenever we are, we’re always asked to provide full disclosure on how it works.
For those of you who don’t care about reading words, and want to listen to the dulcet tones produced by my pipes while staring at my fat face, you can watch me attempt to explain it in the video below.
Here’s how it works. We approach potential sponsors beforehand with a proposal, offering premium rate advertising to them. In effect, all they’re doing is advertising on the site during the rather busy month of Gamescom, E3 or whatever other large event we may happen to be covering. The money is for advertising, not direct sponsorship – and we use that money to cover the cost of the event, including flights and hotels .
We prefer to do things this way, as it means that our advertiser then never have any say over our editorial content, meaning we reserve the right to say whatever we like about whatever branding happens to be plastered over the site.
This year, the lovely people who’ve made it possible for us to get to Gamescom are:
- Megarom
- Activision and
- Xbox One
I’d also like to thank Acer South Africa for supplying us with light little ultrabooks to carry around, and Samsung for loaning us an NX 30 Smart camera so that even a numpty like me can take photos.
Thanks, guys.
That said, we will not bow to any sponsor.
Last Updated: August 8, 2014
CAE9872
August 8, 2014 at 14:39
I don’t see the need to explain sponsorship on the site personally. It’s a business – trips from our southern tip ain’t cheap.
I can only think you worried about the trolls because MAYBE you might look to be favouring a product? But in my view that would be soon found out and you would lose your community – so why risk it.
I think the site needs to stop apologising for things it does – community spirit aside! We are not all 2 year olds.
Umar
August 8, 2014 at 14:43
Agree, but at the end of the day it will make their lives easier though 🙂
And I do always appreciate people being honest
Dutch Matrix
August 8, 2014 at 14:44
Not all is as mature… wait… When did the Lagz community mature???
Kidding aside, because some gamers…
CAE9872
August 8, 2014 at 14:54
Yeah I know.
Alien Emperor Trevor
August 8, 2014 at 14:45
I’m two AND A HALF.
CAE9872
August 8, 2014 at 14:49
By all accounts that makes you mature…or old…
Alien Emperor Trevor
August 8, 2014 at 14:49
Definitely the latter.
Sir Rants A Lot Llew
August 8, 2014 at 14:53
We should start calling you grandpa
Umar
August 8, 2014 at 14:56
Yup I like the peeps here. Everyone is pretty awesome
Jellybabe
August 8, 2014 at 15:04
As of next week, Xbox > PS4 and Resolutiongate no more matters.
Umar
August 8, 2014 at 14:42
Was that leather jacket ‘sponsored’ aswell ….. Sellout 😛
I like this site for one reason….You guys say things as it is and are not afraid to be bullied into anything. This is a very ‘pure’ site and that’s why I love coming here. You guys keep it real….
iAmWeasel
August 8, 2014 at 14:43
Wahaha.. you just implied Geoff and “pure” in the same sentence!
😛
Umar
August 8, 2014 at 14:44
He is the purest of maidens the land has ever seen.
Exalted Overlord Geoffrey Tim
August 8, 2014 at 14:44
that leather jacket was bought at the Rand show, like a million years ago…:P It’s oooooold.
Umar
August 8, 2014 at 14:47
Please don’t tell me you’re one of those people that just have a select few clothing from the dark ages that you’ll wear till you die. Rather spend money on games 😛
Exalted Overlord Geoffrey Tim
August 8, 2014 at 14:48
No, not at all – but a Leather jacket is an investment. You take care of it, nurture it. ;P
FoxOneZA
August 8, 2014 at 14:43
Why is Darryn holding a Pepsi in his hand in that video?
EDIT: I’m afraid to click it.
Alien Emperor Trevor
August 8, 2014 at 14:43
Preemptive defense of sponsorship? TINFOIL HAT ENGAGE!
iAmWeasel
August 8, 2014 at 14:45
So in other words, when Gavin comes home waxing lyrical about COD:AW, ignore.
Exalted Overlord Geoffrey Tim
August 8, 2014 at 14:46
Gavin isn’t even going. 😉
FoxOneZA
August 8, 2014 at 14:46
And Destiny.
Umar
August 8, 2014 at 14:47
And Fifa
Sir GIF Sexy
August 8, 2014 at 14:54
And Sims 4: Baby’s First Pool Party DLC.*
*Baby’s First Pool Party DLC is still classified as “In development.” More details to be revealed closer to the release date somewhere in 2015.
Lord Chaos
August 8, 2014 at 14:59
*Pools not included
Kromas
August 8, 2014 at 15:02
Don’t we usually ignore everything COD anyways?
I am just saying. 😛
Sir Rants A Lot Llew
August 8, 2014 at 15:06
No. We ignore intern articles. Unless it’s an intern reviewing the Kim K game
Sir GIF Sexy
August 8, 2014 at 14:47
What do I have to put in my mouth or hand to tag along? Germany is my ancestral homeland where uncle Hit — uhm… an… ancestor… did some pretty… controversial (at the time) things, so it would be nice to visit there and see — the f*ck am I talking about.
Umar
August 8, 2014 at 14:50
The F**k ARE you talking about? If you are Hit….monchan’s nephew, we should all be afraid!
Sir GIF Sexy
August 8, 2014 at 14:53
I don’t know. I really don’t — well obviously not direct nephew, distilled by a few generation. My hate is not as pure. I hate humans. Not just a sub-branch — I’m much more nicer.
Sir Rants A Lot Llew
August 8, 2014 at 14:49
Oh man. I can see the tinfoil hats coming out everywhere. Lol.
Umar
August 8, 2014 at 14:51
#illuminati
Sir Rants A Lot Llew
August 8, 2014 at 14:57
dun dun duuuuuuuuun
Lord Chaos
August 8, 2014 at 14:51
Mine’s a paper hat.
Alien Emperor Trevor
August 8, 2014 at 14:52
Hipster.
Lord Chaos
August 8, 2014 at 14:54
*Slits wrists*
Sir Rants A Lot Llew
August 8, 2014 at 14:55
You cut the wrong way….
Lord Chaos
August 8, 2014 at 14:58
Clearly. 🙁
Beer time
Sir Rants A Lot Llew
August 8, 2014 at 14:58
Whiskey Time
Sir Rants A Lot Llew
August 8, 2014 at 14:53
Mine’s made of air….
Rince
August 8, 2014 at 15:02
I’m so used to this tinfoil stuff I’m almost tempted to send them to the people who done them, only in condom form, that way they can fuck themselves while using them… BOOM!
Sir Rants A Lot Llew
August 8, 2014 at 15:02
That would be rather painful 0_o
McBeanoO
August 8, 2014 at 14:53
Being a pro-Sony site, Lazygamer is really sucking up to Sony and Xbox. This gives the natives every right to engage their tinfoil hats and in turn might actually turn out bad for Microsoft 180 Company.
Sir Rants A Lot Llew
August 8, 2014 at 14:57
Pro-Sony and then sucking up to Xbox? How does that work?
Rince
August 8, 2014 at 14:57
HAHAHA! I was also like?
Umar
August 8, 2014 at 14:57
Bi
CAE9872
August 8, 2014 at 14:58
That was what I was thinking…
Lord Chaos
August 8, 2014 at 14:58
HAI!
Hammersteyn
August 8, 2014 at 16:40
180?
Rince
August 8, 2014 at 14:57
Do you even lift bro? SONY and Xbox? Which one, WHICH ONE?!
Sir Rants A Lot Llew
August 8, 2014 at 14:59
I’m still trying to figure out what XBox makes. I know that Sony makes the PS4. But I don’t know what XBox makes
Lord Chaos
August 8, 2014 at 14:59
* People cry
Sir Rants A Lot Llew
August 8, 2014 at 15:00
HAHAHAHAHAHA. Oh man. That killed me. Well played
Brady miaau
August 8, 2014 at 14:58
Since when is this a pro-sony site?
Umar
August 8, 2014 at 14:59
Always bro, this site is run by fanboys
Brady miaau
August 8, 2014 at 15:00
Not my take?
McBeanoO
August 8, 2014 at 15:00
You are lost amongst the fan people.
Brady miaau
August 8, 2014 at 15:03
fan people, as in commentators is one thing. But the article writer people seem balanced to me and report things as they occur, with no real flavour of the week. Sony is ahead in the news this year, for sure, and this site reflects that, but that is a general trend.
Sir Rants A Lot Llew
August 8, 2014 at 15:04
Stop talking sense! This is the internet! You are supposed to spew nonsense and trolling!
Brady miaau
August 8, 2014 at 15:05
I have been writing tender responses and letters all bloody day. This is me trolling!
Sir Rants A Lot Llew
August 8, 2014 at 15:07
Don’t worry man. Weekend is just an hour away (well for me anyway)
Umar
August 8, 2014 at 15:01
All You hear from Gavin is Sony this cabbage that….Can’t handle these cabbage fanboys
Brady miaau
August 8, 2014 at 15:02
Yeah, we all know lettuce is the new cabbage.
Sir Rants A Lot Llew
August 8, 2014 at 15:02
Cabbage patch kids*
Sir Rants A Lot Llew
August 8, 2014 at 15:00
With PC Fanboy regulars
Brady miaau
August 8, 2014 at 15:00
Now that I buy!
Sir Rants A Lot Llew
August 8, 2014 at 15:00
Hehehe 🙂
Rince
August 8, 2014 at 14:58
Geoff in his semi-S&M’s, fooling no one…
Sir Rants A Lot Llew
August 8, 2014 at 15:01
Ok that’s it. I’m done. No more internet for today
Rince
August 8, 2014 at 15:02
hehehe
Lord Chaos
August 8, 2014 at 15:03
At least it’s late on Friday, took a while to break.
Sir Rants A Lot Llew
August 8, 2014 at 15:03
I nearly lasted all the way. Nearly
Lord Chaos
August 8, 2014 at 15:04
I barely made it past Monday.
Sir Rants A Lot Llew
August 8, 2014 at 15:04
It’s been a long week for you then my friend
Rince
August 8, 2014 at 15:00
Not a very good promo for the SAMSUNG camera, I thought brilliant cameras were supposed to TAKE OFF THE POUNDS, not add them…
Sir Rants A Lot Llew
August 8, 2014 at 15:01
No no no. That’s steps. Steps take the pounds off of Geoff.
GrIdL0cK
August 8, 2014 at 15:16
Omg riggggggggged
Aries
August 8, 2014 at 15:47
Waynes world wins
Jim Lenoir (Banana Jim)
August 8, 2014 at 17:03
Lazygamer’s German Summer Vacation Sponsored by the One and Done! You guys should film it “Blair Witch” -style; it could actually be the Eurotrip for a new generation. I can see it already… Young Darryn stumbles into a German brothel/gambling establishment in the centre of Cologne… and THUS a new Darryn is born – forged between the muscular thighs of Fräulein Fledermaus
But seriously though, I don’t care about the sponsorship. I don’t really care if the site will be plastered with xboner imagery, obnoxious Call of Duty crap or annoying Megarom crap – just so long as the editorials don’t reflect the corporate jelly, I honestly couldn’t care less.
Ryanza
August 9, 2014 at 12:02
I can see it now. Xbox One is not the shitty game console we all think it is. It”s actually a pretty damn good console. We can’t see the difference in frames per second and resolution. Oh and Call of Duty is the best game ever. Well maybe not. But it’s still the best game ever made. Call of Duty sold a billion $’s in 24 hours. Well sold into retail but lets write the article in a way that it seems like customers bought billions worth of Call of Duty in 24 hours.
But Lazygamer will never say those things, so here’s a link to some1 who say’s that.