Blizzard confirms World of Warcraft microtransactions

Chaching

There were rumblings a few days ago that Blizzard was looking to start introducing some form of micro-transactions. Well wonder no more, because that’s happening. Blizzard will be launching the first phase of an in-game store in a test run in Asian regions soon.

Community manager Bashiok confirmed this on the Blizzard forums yesterday, writing that Blizzard was still “pretty early in the exploration process,” and that having such items on offer would make the “benefits of an in-game store are pretty clear.”

“We think everyone would appreciate the convenience of being able to make such purchases without having to leave the game, and ultimately that’s our long-term goal for the system, though there’s quite a bit of work involved in retrofitting those existing items into the new system,” Bashiok wrote.

First, we’ll be testing the in-game store with some new kinds of items we’re looking into introducing (in Asian regions, at the outset) based on player feedback: specifically, an experience buff to assist with the leveling process, as well as an alternate way to acquire Lesser Charms of Good Fortune.

We’ve had a lot of requests from players in different regions for convenience-oriented items such as these, and as with other new ideas we’ve introduced as WoW has evolved—including Pet Store pets, mounts, and more—your feedback plays a hugely important part in determining what we add to the game.

Doesn’t really bother me, all this talk of micro-transactions because I could barely last twenty minutes in the game before uninstalling it out of sheer boredom. But ideas like those lesser charms of good fortune? That smells like pay to win to me. “Ultimately it’s still too early in the process to make any final determinations about our plans,” Bashiok said, “but in the meantime, we hope you’ll check out the in-game store once it’s implemented on the PTR and let us know what you think.”

Hate or love the idea, the store looks like a definite new addition to the game now. Still, if done properly, it should at least help parent company owner Vivendi to suck even more cash out of the studio for who knows what reason specifically.

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Author:Darryn Bonthuys

Because he's the writer that Lazygamer deserves, but not the one it actually needs right now. So we'll hunt him. Because he can't take it. Because he's not a hero. He's a loud-mouthed journalist, a watchful procrastinator. A dork knight.

  • Slade Boender

    Header = Ultra Win

  • RinceWind

    Darryn, I spat cheese, ham and chilli sarni on my laptop with that header! Damn you, DAMN YOU! *wipes screen

    • Spathi

      Now I’m hungry… Any mustard with that?

      • RinceWind

        No, but did have mayo in. Chillies instead of mustard. But now I want Hot English Mustard. Damn you!

        • Sir Rants-a-Lot Llew

          Hot English Mustard FTW!!!!

          • RinceWind

            Do you think if I pop down to the Food Lovers Market with my sarni, and help myself to their mustards things might get complicated?

          • Trevor Davies

            Not if you tell them that I said it was okay. Let me know if they give you trouble.

          • RinceWind

            Capital! Of course if the weight of your righteous word doesn’t work, it may be sometime till you hear from me again…

          • Trevor Davies

            But of course.

            PS: +100 Internet points to anyone who gets this reference.

          • RinceWind
          • Brady miaau

            Sledge Hammer.

            Peter Gabriel theme music too

            Just before the nuke went off was my favourite time he said it. And he said it a lot. Man, that show was AWESOME

          • Trevor Davies

            WINNAH!

          • Brady miaau

            thanks. Was not sure about the pic though, hairstyle seems wrong to me.

          • Sir Rants-a-Lot Llew

            They may charge you for that microtransaction

          • RinceWind

            NOOOOOOOOOOOOOOOOOOOOOOO!

          • Trevor Davies

            Sarmie armour?

          • Sir Rants-a-Lot Llew

            lol

          • Brady miaau

            nice insight into the next step of the food industry

    • Admiral Chief Groot Wors

      Wtf is a sarni?

      :P

      • RinceWind

        sarnie :P

        • Admiral Chief Groot Wors

          Oh, a sarmie? Sammich?

          • RinceWind

            Nope, Brit slang is sarnie! But yes it is a sandwich!

          • Admiral Chief Groot Wors

            Last time I checked you LIVE IN CT, SA

          • RinceWind

            Last time I checked your mom trololo!

          • Admiral Chief Groot Wors

            O_O

            ok then

          • RinceWind
          • Jim Lenoir (Banana Jim)

            Reverse Roundhouse kick like a boss!

          • RinceWind

            hahahah! Totally!

          • RinceWind

            PS. Where have you been banana?!

          • Trevor Davies

            Which side of the almighty curtain though? Some things are different over there.

          • RinceWind

            Hahah! Indeed!

          • Brady miaau

            we use British englsh for our spelling needs.

            Sarmie is not a word, in my vocab, at least. Sarnie it is.

  • Ultimo_Cleric N7

    Free to Play is imminent……

    • Jim Lenoir (Banana Jim)

      If they continue with subscriptions and have micro transactions then Blizzard has truly lost its way to the Unholy Greed – of Activision!

      • Lardus

        Yeah, pick one. F2P with micro scamactions or Subscription. They are really losing the plot these Blizzard guys.

        • Jim Lenoir (Banana Jim)

          Of course, you know they’re going to do both… because… revenue trumps all! :o

          • Lardus

            Then I’ll fall even further behind (assuming my internet works and I can play again) because I do not pay to win. The ladies of Teazers and The Grand need my moneyz more!!

  • RinceWind

    These Microcrapactions make me sad.

  • Argentil

    I would expect this if they were to move to F2P, but doing it on a p2p model is just greedy. I already have a hard time justifying that the game has still not yet switched to P2P, considering it’s age and dip in quality over the years.

    • Trevor Davies

      I bet they are, but want to get their microtransactions up & running first so that when they switch they don’t see a massive dip in revenue when all the F2P players join in – I’d expect a lot of them to purchase stuff to help them level up faster.

      • Argentil

        That doesn’t make sense. Microtransactions releasing concurrently with F2P allows for F2Players to purchase their experience boosts as they level new characters (and there are usually restrictions in place that make these purchases more appealing to F2Players). There’s not really a huge dip in revenue. Releasing it prematurely is going to give your game, and your related companies, bad press. I’d understand if the microtransactions were to occur a maximum of a month before F2P hit, but they haven’t even spoken about F2P.

        • Trevor Davies

          I never said it was a good idea ;)

          • Argentil

            True dat. ActiBlizz, how far will you fall?
            Maybe it’s another ploy by Vivendi to further lower ActiBlizz’s net worth to encourage someone to purchase them.

  • Hammersteyn

    Still haven’t played this…

    • Trevor Davies

      Me neither, and I feel like I’m missing absolutely nothing.

      I was at a braai once listening to some people talking about guild crap – sounded like Days of Our Lives.

    • Admiral Chief Groot Wors

      Same here

    • Brady miaau

      still have not wanted to…

  • Vampyre Squirrel

    LOL!!! Illidan header win!!!

  • Umar Kiiroi Senk?

    F2P incoming

  • Captain Minion TallTwit

    Maybe they should now make it free to play. :)

  • Theo Steenekamp

    Glad I sold my account now.. Buying coins that will let you earn extra loot. pay to win.. Got a steady $480 for my account, so if anyone has one and wants to quit now is the time to jump ship!

  • matthurstrsa

    Because RMAH made Diablo 3 the popular, well loved game it is today

  • Fritz Colburn

    Instead of micro=purchases how about making it fun again?

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